Public data · updated September 5, 2026
Which workflow automation software does AI actually recommend?
We asked ChatGPT + Gemini the questions a real buyer asks — starting with “best workflow automation software” — and counted how often each of 5 brands got named.
No brand names in the questions. If a company shows up, it earned it.
5
brands scanned
57
average score
1
scored under 26
20%
effectively invisible
Most recommended
1
Zapier
88Dominant
named in 10 of 11 questions
2
Make
86Dominant
named in 11 of 11 questions
3
IFTTT
48Moderate
named in 1 of 11 questions
| # | Company | Visibility score | Named in | Top competitor |
|---|---|---|---|---|
| 1 | Zapier workflow automation software | 88Dominant | 10 / 11 category questions | Make 10 / 11 |
| 2 | Make workflow automation software | 86Dominant | 11 / 11 category questions | Zapier 11 / 11 |
| 3 | IFTTT workflow automation software | 48Moderate | 1 / 11 category questions | Zapier 11 / 11 · ahead |
| 4 | n8n workflow automation software | 39Low | 2 / 11 category questions | Zapier 11 / 11 · ahead |
| 5 | Workato workflow automation software | 25Very Low | 1 / 11 category questions | Zapier 11 / 11 · ahead |
How this was measured
- Every brand was asked the same set of neutral workflow automation software questions — never containing the brand's own name, and never naming a competitor.
- The score weights how often the brand appeared (50%), how high it ranked (30%), and how positively it was described (20%).
- Matching is whole-word, and an answer saying it has never heard of a brand does not count as a mention.
- AI answers vary between runs, so every question is asked more than once and a brand only counts as named when the majority of runs name it.
This run: ChatGPT + Gemini · single run per question · September 5, 2026
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Other categories
Scores reflect AI responses at the time of scanning and will move as models are updated. This index is published by SEO4AI and is not affiliated with, endorsed by, or sponsored by any company listed.